Free Day Saturday 3rd March 2012 Fashion Constructed Image

I've had my son today but I've found some time after I put him to bed to look at some fashion websites starting with:
http://www.vogue.co.uk/

And I've been reading and considering the formative feedback we just received;


PRODUCTION
Meetings and management are proceeding well and the group feel seems well organised. Despite potentially losing a group member the group have agreed to re-assign tasks plus will
delegate out to the absentee should they return.
CONCEPT / NARRATIVE
Overall the scene / setting is planned and working well. The concept needs contextualising through surface detail, architectural design and in particular casting. The group needs to
establish where this location is placed, whether in a modern and subversive sense within the film noir / spy or commentary on tradition cinematic motifs. The group has identified the
importance of conversing with the ‘edge’ of cliché.
Analysis and research of related themes and genre has taken place. However this must be more fully informed in every aspect of the project.
Discussion involved the need for and the notion of, the voyeur / the gaze. The viewer should be complicit as a third complicit character. Consider; Tarantino’s references to film noir /
Watchmen window fight scene / Hitchcock’s windows & portals.
CASTING
The group are following potential younger target age groups and seem confidently directed by marketing considerations. Current cast models are possibly a little young – they are
continuing casting and considering ethnicity and potential world affairs - China / Russia / East Europe.
SET BUILD
This is perhaps too nebulous and must be rigorously interrogated. The space must be ambitious and dynamic
NEXT STEPS;
1. Narrative – who are these characters and why are they here?
2. Expand casting and closely consider characterisation
3. Define location & semiotics therein
4. More carefully consider styling strategy/dress including use of key colour

Interesting to see that the areas we know we need to work on already have been highlighted, with no big surprises which is encouraging. The 'next steps' will now feature highly in the agenda for the next production meeting. Especially since both Fridays and Mondays meetings were cancelled due to a combination of workload/timetable changes.